The iconic mobile social network – will begin rolling out for
Android™ and iPhone® customers around the world from September 21.
Previously exclusive to BlackBerry® (NASDAQ: BBRY; TSX: BB) smartphones,
BBM will be available as a free download in Google Play™ and the App
StoreSM. Customers will be able to download BBM by visiting
www.BBM.com from their smartphone browser.
- It’s immediate. BBM is always on so you are always
connected. And because messages on BBM are typically delivered and read
within seconds, it’s the closest thing to a live conversation.
- You trust it. BBM always tells you that messages are delivered and read. BBM conversations come alive on a private network you can count on.
- You control it. BBM allows you to choose your
contacts and how you share your information. BBM uses a PIN so you don’t
have to give anyone your phone number or email address.
“BBM is a very engaging messaging service that is simple to use, easy
to personalize and has an immediacy that is necessary for mobile
communications,” said Andrew Bocking, Executive Vice President for BBM
at BlackBerry. “With more than a billion Android, iOS, and BlackBerry
smartphones in the market, and no dominant mobile messaging platform,
this is absolutely the right time to bring BBM to Android and iPhone
customers.”
BBM for Android and iPhone features:
BBM Chat – Enjoy real, immediate conversations
with friends on Android, iPhone and BlackBerry smartphones. Not only
does BBM let you know that your message has been delivered and read, it
also shows you that your friend is responding to the message.
More than chat – With BBM you can share files on your phone such as photos and voice notes, all in an instant.
Keep your group in the loop – Multi-person chats are
a great way to invite contacts to chat together. BBM Groups lets you
invite up to 30 friends to chat together, and go a step further than
multi-chat by sharing photos and schedules. And, with Broadcast Message,
you can send a message out to all your BBM contacts at once.
Post Updates and stay in the know – BBM lets you post a personal message, profile picture and your current status, and lets your contacts know instantly in Updates.
Your unique PIN – Every BBM user has a unique PIN
that maintains your privacy, so you don’t have to give out your phone
number or email address to a new or casual contact.
BBM will be available as a free download for Android smartphones
running Ice Cream Sandwich and Jelly Bean (Android 4.x) beginning at7AM
EDT on September 21. BBM for iPhones running iOS 6 and iOS 7 will become
available for each market on the App Store schedule of12:01 AM local
time on September 22. For more information, or to download BBM for
Android or iPhone, visit
www.BBM.com.
BBM will continue to evolve quickly. Later this year, BBM Channels
will provide a forum for active, real conversations between you and the
people, brands, celebrities, artists, service providers, communities and
more, that matter to you. By creating a Channel, individuals and brands
can engage their friends and communities in conversations sparked by
their thoughts, ideas and passions. Subscribing to a Channel will let
you join conversations with people who share your interests. In
addition, BBM Video calling and BBM Voice calling are planned for
availability for Android and iPhone in a future version.
About BBM
BBM has more than 60
million monthly active customers on BlackBerry alone, and the
overwhelming majority use BBM an average of 90 minutes per day. BBM
customers collectively send and receive more than 10 billion messages
each day, nearly twice as many messages per user per day as compared to
other mobile messaging apps. Messages on BBM are typically read within
seconds, reflecting how truly engaged BBM customers are.
About BlackBerry
A global leader in wireless innovation, BlackBerry®
revolutionized the mobile industry when it was introduced in 1999.
Today, BlackBerry aims to inspire the success of our millions of
customers around the world by continuously pushing the boundaries of
mobile experiences. Founded in 1984 and based in Waterloo, Ontario,
BlackBerry operates offices in North America, Europe, Asia Pacific and
Latin America. BlackBerry is listed on the NASDAQ Stock Market (NASDAQ:
BBRY) and the Toronto Stock Exchange (TSX: BB). For more information,
visit
www.blackberry.com.